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Arts 2026
About the artwork
TICK TACK and HORST Arts & Music Festival proudly present Isoray, a monumental new work by Yoshi Sodeoka, created for the ENGIE Electrabel cooling towers and premiering at the festival. Projected at architectural scale, the work transforms this industrial landmark into a vast, shifting field of collective motion, where procedural systems unfold into hypnotic formations.
A procedural meditation on collective movement. Watch as hundreds of virtual birds flow through algorithmically generated formations, flocking, diving, spiraling through an infinite sky. Each flight path emerges from simple rules of attraction and avoidance, yet creates intricate, organic choreography. The work explores how complexity arises from simplicity, and how individual agents moving together can form something transcendent.
This marks the third consecutive collaboration between TICK TACK and HORST on the cooling tower projections, continuing a shared commitment to ambitious moving-image works in public space.
About Yoshi Sodeoka
Yoshi Sodeoka (1967°, Hiroshima, JP) is a New York–based artist working with video, generative systems, print, and immersive installation. His work has been exhibited internationally at institutions including the Centre Pompidou (Paris), Tate Britain (London), the Whitney Museum of American Art (New York), SFMOMA (San Francisco), the Cleveland Museum of Art, and the Museum of the Moving Image.
Sodeoka has collaborated with musicians such as Metallica, Tame Impala, Oneohtrix Point Never, Beck, and Max Cooper, and his work has appeared in publications including The New York Times, Wired, The Atlantic, and MIT Technology Review. He has also been commissioned by brands including Apple, Samsung, Adidas, and Nike.
1. Infinite Ascent Times Square Arts, Midnight Moment Presented with Public Works Administration | 2. Forays into Clamor at “Elusive Matter” Exhibition, Intervals Festival | 3. AKARI — InSpace One, Mexico City 2025 | 4. You Must Burn! - Metallica Music video commission, 2023 | 5. Petals at Oasis Immersion, Montreal Canada Immersive video installation, June 22 - September 4, 2022
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